TRANSFORM YOUR BUSINESS WITH THE MARKETING KISS

We are Malcolm and Yelena Staff, founders of The Marketing KISS. Together, we bring decades of experience to deliver straightforward, impactful marketing solutions. Our focus is on industrial marketing, but our approach works for any business needing clear communication. We’ve supported companies from industrial giants to restaurant chains, IT firms, and BPO providers, offering a comprehensive range of services all with simplicity at the core.

With over 35 years in global marketing and sales, I’ve built brands that shine worldwide. As Managing Director of Halifax Fan, I led the company’s expansion into China in 2006, growing it from zero to a $50m+ USD business, recognised as a leader in Asia, Europe, and the USA. 

My work at Danfoss honed my skills in connecting with industrial clients, and in 2020, I was honoured with the Business Entrepreneur of the Year award by the British Chamber of Commerce Shanghai for my tenacity. 

I am passionate about clear, effective marketing and inspiring others to embrace simplicity. When not strategising, I enjoy cycling, a touch of poetry, and embracing life’s adventures.

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With 15 years of marketing and sales experience, I’ve driven success across diverse industries, including logistics, restaurant chains, IT, and business process outsourcing (BPO). 

From crafting campaigns for global logistics firms to boosting brand visibility for tech startups and restaurant groups, I specialise in turning complex ideas into clear, compelling stories that connect with audiences. 

My strength lies in building lasting client relationships and delivering results through creative, no-nonsense marketing. I’m excited to help businesses of all sizes stand out with simple, effective strategies.

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